MDC Ventures; Cathy Planchard

Cathy Planchard
Global President

Cathy is a partner at Allison+Partners and the president of All Told, the firm’s global integrated marketing offering. In her role, she focuses on evolving the agency’s capabilities into additional storytelling services critical for program success, including oversight of the content, digital, creative, research and analytics teams. She brings 25 years of experience in all facets of branding, lead generation, public relations, strategic planning, employee engagement and executive communications, and has worked with such clients as Toyota, Lexus, Dignity Health, International Game Technology, The Economist, IZEA and Motorola, among others. Cathy began her work at Allison+Partners as General Manager of the Phoenix office, where she grew the team from three people to more than $5 million in annual revenue. In recognition of her accomplishments, she was named to PRWeek’s inaugural “Champions in PR” list.